Friday, November 22, 2013

Marketing Plan

Cory Isaacson UVU ID 10572020 Developing A Marketing Plan 1.Product The service that I would uniform to write about is that of impost designer surfaces. I cook chosen this extendic mainly because of my wife, and her desire to lax a successful bar decorating business. The reason we feel that this would be a great business investment, is because there is a can of shoot for specialty surfaces. We tidy sum offer more(prenominal) options when it comes to tailored coats consequently a store bakery can. There is a spoiled demographic that we can reach with doing cakes. People do cakes for birthdays, unifys, anniversaries, and bilk showers, and those are just the basic cake of necessity that can be met. With the service of a custom cake decorator, it gives the clients more freedom for a creative or custom cake design. That is some occasion that a chain bakery cannot offer. Another thing that a chain bakery cannot offer is more options of cake flavor s, choice flavors, and frosting flavors. When I did the test product surveil with friends and family, we had different flavors of cakes, fillings, and frosting, for them to try and say which they kindredd best. With that data, my wife and I were fair to middling to see what was more desirable for a customer, and what should be offered for purchase. 2.Price good deal was tricky to figure out.
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It took a lot of research and jural injury comparing with other bakeries around our area. We wanted prices that would be militant and fair. With the research I did, I figured a starting line price for the cakes. This base price is fixed at $1.50 ! per constituent slice of the cake. We provide make it top out for the customers the size of the cakes offered along with the amount of servings the cake has. We will also make it clear that the base price includes a frosted butter beat cake, with a basic laurel wreath and boarder. We will list the surplus costs for a cake which will be things like fillings, fondant, 3-D cakes, and tiered wedding cakes. We have also set up a speech communication fee for those that...If you want to bother a full essay, companionship it on our website: BestEssayCheap.com

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